Products

Understand your HCPs' individual behaviours and preferences.

4 personality types: Manager, Inspiring, Nourishing, Detailed.

Build individually customized communication.

What is the highest focus for each HCP? (Business | Academic | Education)

Know their focus and start building programmes to support them.

Which HCPs are open to your technology?

Measure individual interest in specific topics, therapy types or disease states.

Are your HCPs active in social networks? (Facebook | Twitter | LinkedIn | Instagram | Researchgate)

Build your digital campaigns knowing exactly which HCPs you are reaching.

Emotions are the core of decision making.

Go deeper than common social listening and tap into the emotion of your market.

Don't miss critical changes in your market.

Keep your finger on the pulse and fine-tune your sales and marketing strategies.

Is your sales curve starting to flatten?

Add a 2nd dimension to your targeting.

Find HCPs not yet prescribing.

Identify HCPs not in your current target list but playing major roles in your market.

Discover hidden influencers in your target specialty or neighboring specialties.